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New! Join the run warmup with County icon Vicki Emlaw

Announcing a very special treat for Terroir Run early birds who arrive at starting point on the Old Third Winery lawn between 8AM-8:30AM. Vicki Emlaw, yes, that Vicki, will be leading us in a little yoga warmup. Little known fact that Vicki is an accomplished yoga devotee and licensed instructor who will be launching a fascinating new County studio project in the near future. If you’ve ever met Vicki or tasted any of her incredible products over the years you know she exudes health, happiness and an inspirational dedication to local. Who better to get us into the right headspace to enjoy every step of our 10K jaunt through the terroir of Prince Edward County wine country?


Baller Snacks from the Quirky Carrot

Ever complete an organized run, cross the finish-line and find yourself under a popup tent pawing through a box of commercial granola bars like a raccoon? You tear at the foil while jostled by others as you’re pushed forward towards the exit and a lonely reflection on your experience.

At the Terroir Run we don’t do the typical, so how about a quick power snack that you’d actually run another 10k just to taste? Ta da, our friends and founding supporters from The Quirky Carrot bring our runners a special treat each year. In each runner’s kit you’ll find a very unique bar handmade in their kitchen: the Quirky Cocoa Bite!

What is a Quirky Cocoa Bite anyway? Well, it’s the perfect pre-or-post run snack to satisfy hunger, energize and help with muscle recovery. They’re packed with raw cocoa nibs, almond butter, tahini, sesame/hemp/chia seeds, fresh dates, cocoa, cinnamon, sea salt, vanilla and a hint of espresso–whew, I’m hungry just typing this. Obviously vegan and gluten free, not to mention easily digested and delicious.

The good folks from the Quirky Carrot love to see everyone enjoying this special treat so be sure to take a bite and share on social and tag with #quirkycocoabite!


The Terroir Run 2017 Shirt

Our returning runners, and there’s quite a few of you, have seen a lot of different looks over the past six years. We believe a few things when it comes to your shirts. First, they should be a quality product, both in terms of material, cut and production ethics. We’ll continue this tradition with a locally made, responsibly sources 50/50 tee that our runners tell us they love and, gasp, wear even after the race has been run. Second, and most importantly, we like the shirt design to celebrate an artistic element from the region, representing the cultural terroir. We’ve featured artists including the brilliant County illustrator Niall Eccels, snippets of poetry like last year’s Al Purdy piece, and this year we’re recognizing a visual icon with a special place in our hearts, the Hillier church roof. It represents the confluence of many of the reasons we host each year’s run–local craftsmanship, landscape, a commitment to going the extra kilometre (or 10) to make something timeless and of course, wine. The church, relocated to the Closson Chase vineyard in 2007, replaced the roof with the delightful one designed by Helga Boelen as an homage to the ‘Hospices de Beaune’ in Burgundy–considered by some Prince Edward County’s spiritual sister-city. Anyone travelling along Closson Road has probably found themselves struck whenever they see the beautiful little church with the unique top, so too will you on May 27th. Special thanks to Plutogroup founder Laura Watts for her thoughtful interpretation and design. We can’t wait to get a photo with everyone wearing their run shirts at Norman Hardie’s finish-line lunch, or at The Old Third Saturday night for the Back to the Start Barn Party. (please remember that run kits can be picked up at the County Road Beer Company on Friday night, and if you’d like to stay for a bite & drink please get a ticket for the pre-run BBQ dinner by Chef Neil Dowson.)

A Tale of Two Vehicles

For 10K our runners will be immersed in the bucolic backroads of Prince Edward County’s Hillier wine country. Slow rolling hills, vineyards and fresh plowed fields that stretch off in all directions. The run is intimate, only 125 runners so cordons and crowds will not be found but fear not as safety and comfort are paramount. To this end our runners are cradled between apples and hops. Our lead car is from the County Cider Company and it never fails to surprise us how quickly it arrives on Greer Road for the final stretch to Norman Hardie’s Winery. Following will be the gentle hum of the Parsons Brewing Company’s vintage VW van for anyone who needs a break, a bandaid or sip of water–unbrewed water;) We can’t express how much we appreciate all our partners and volunteers and strongly suggest you don’t leave without a collection of local products made with care and passion. Cheers. PS. Shhhh, but both of these vehicles will be freshly revealed so be prepared for great Instagram opps to make your city friends jealous.


Surprise Guests on the Terroir Run Course

Our little island community had special guests last weekend and look where they chose to visit. Canadian Prime Minister Justin Trudeau and his lovely wife Sophie Grégoire spent a birthday weekend having many of the same experiences that our runners enjoy each year. Staying at Angelines Inn in their beautiful Babylon cabin now famous because JT Slept Here, eating locally and enjoying great beer at the County Road Beer Company (sister to sparkling wine genius Hinterland Wine Co.) Nice photo of proud proprietors and our Pre-Run Dinner hosts Jonas Newman, Vicki Samaras and chef Neil Dowson. WWJD? Get tickets to join us for dinner at the brewery on Friday, May 26th, or celebrate another successful run on Saturday May 27th at The Old Third Winery for our Jamie Kennedy Back to the Start Barn Party, or do both!