Founders

Rebecca Mackenzie

Rebecca loves Canada, local edibles and, that her career enables her to explore Canada and the globe, connecting people across the agriculture and tourism industries to grow “taste of place”. Passionate about the interrelation between food, agriculture, tourism, arts and culture, Rebecca has been instrumental in developing tourism products including Prince Edward County’s award-winning Taste Trail/Route Des Saveurs, the Culinary Tourism Alliances’s Feast On® accreditation program and food tourism curriculum at several post-secondary institutions. She and her team at the CTA are proud to be managing the leading food tourism and hospitality Terroir Symposium.

Rebecca contributes her expertise to a variety of industry Boards including Destination Ontario and the United Nations World Tourism Organization’s Gastronomic Tourism Network. Rebecca has written curriculum for Centennial College’s Food Tourism Post Graduate Program, the Bonavista Institute and a new program launching at George Brown College in 2021. She has contributed chapters the 2nd UNWTO Global Report on Gastronomic Tourism and a chapter on Transforming the Terroir into a Tourist Destination in the Routledge Handbook of Gastronomic Tourism 2019. She is currently working on her Master of Arts in Global Leadership at Royal Roads University.

Andrew Mackenzie

Andrew is a serial entrepreneur and professional brand strategist. Working in the technology, advertising, media and hospitality industries he enjoys the cross-pollination of successful ideas. Although carrying on a stormy relationship with a writing career, Andrew has a deep conviction that storytelling is the foundation to brand development.

Andrew’s personal brand project, which he co-founded in 2005, is Buddha Dog, a platform for the promotion of community economic development through local food. Using the lowly hotdog as a Slow Food ambassador Buddha Dog builds a bridge between children, parents, farmers, and chefs.

Andrew is happiest when out-of-doors, especially with his Terroir Run co-founder and her amazing boys, at their Sandbanks compound.