Terroir Run 2018: Bigger, Better, Backward?

With the holidays quickly approaching we’re getting a lot of inquiries about the 2018 run. We’ll be opening ticketing shortly to returning runners and then to the general public so everyone can secure their place or share a place as a unique gift for those lucky experience seekers in your life. Every year we ask our runners for their feedback and introduce tweaks to improve the run and 2018 will be no exception – actually we have a few big changes to share:

  • We’re moving the date ahead a little to accommodate those who run the Ottawa half-marathon, or miss the Ottawa half-marathon. The 2018 Terroir Run will be held on Saturday, June 2nd.
  • For 7 years we’ve run the bucolic backroads of Hillier wine country and arrived at Norm Hardie Winery for pizzas & pinot (and lots of other great local bites and sips) but this year we’re mixing it up, and surprising our runners with a special new County food experience. So many runners who came to 2017’s “Back To The Start” party loved eating, drinking and hanging out with Jens & Bruno so this year we’re reversing our route, and finishing at The Old Third Vineyard.
  • As a result, the start will also be new and the good folks at Rose Hall Run have offered to host our gang. Although we’ll miss Bruno’s usual bird-banger start, Dan and Lynn Sullivan promise something really fun.
  • We’re moving our start time from 9AM to 10AM. This small change will align lunch more with, well, lunch, and this year our runners will be able to enjoy the after-run experience (food, drink, social) into the afternoon.
  • To address a frustration for families, groups and interested new runners we’ll be expanding participation a little to allow for more runners to join. Expansion is something we’ve debates every year as our first objective is to deliver a truly unique experience to all our participants and companions – this will not be compromised.
  • Finally, Rebecca & I founded the Terroir Run to share the our love of fitness, food, drink, travel and discovery but many may not know that all proceeds are directed to supporting community initiatives. Over the years organizations that have received funds include Slow Food The County, The Terry Fox Foundation, Quinte Humane Society, Heart & Stroke Foundation, 99.3 County FM. This year we are simplifying the focus and launching a new Foundation to formalize giving so that our runners can better understand the good their participation does. Stay tuned for more information about our new LARJ Foundation.

These are the high points but runners will also find little changes to their run kits, the run kit pickup options, some new partnerships and the on route experience. We expect the 2018 Terroir Run will be the best ever and hope you’ll join us, or join us again.

Cheers.

Andrew

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